Original British 17 inch x 22 inch Trade Advertisement
COME AND GET IT!
£210.00
Original British 17 inch x 22 inch Trade Advertisement for the 1936 Howard Hawks & William Wyler Drama COME AND GET IT!, based on the novel by Edna Ferber and starring Edward Arnold, Joel McCrea, Frances Farmer and Walter Brennan (winning the first ever best supporting actor Academy Award).
An ambitious lumberjack abandons his saloon girl lover so that he can marry into wealth, but years later becomes infatuated with the woman’s daughter.
On the reverse are two 11 inch x 17 inch Trade Advertisements for the 1936 Walter Reisch Drama MEN ARE NOT GODS starring Miriam Hopkins AND for the 1936 Richard Boleslawski Romance THE GARDEN OF ALLAH starring Marlene Dietrich and Charles Boyer.
The Advertisement is in very good condition with one vertical centre fold. There is a 1 inch jagged tear top left and a 1/2 inch tear left and right edges.
Trade advertisements are colourful posters aimed at cinema managers, which were either slipped in, or part of, the weekly film trade journals which were available to them by subscription but were not sold to the general public. The large size Trade advertisements are about the size of US half sheet posters and have a centre fold which is usually hard to discern when flat. Most were designed to be pulled out, and some were attached by staples. Most have the date in tiny letters in one of the top corners.
The publishers own copies from the 1930’s were destroyed by fire and water damage during the Blitz and Wartime paper drives decimated those held by cinemas making them quite rare.
Availability: 1 in stock